Why will you have to be there?

Saudi Arabia is Middle East’s fastest-growing market in Coffee (9.6%)

Saudi Arabia is Middle East’s fastest-growing market in Coffee (9.6%)

The Middle East Coffee Conference invites esteemed experts in the Coffee Business to talk about:

  • Trends and innovations
  • Increasing profits in the Coffee Business
  • Favored business concepts
  • Coffee marketing
  • Coffee customer service

Join us to share experiences, increase business networking and relations

We extend our invitation to those who may own or run:

  • Coffee shops or businesses,
  • Coffee chains,
  • A coffee production business and
  • Potential buyers of coffee.
Join us to share experiences, increase business networking and relations

Our PROGRAM

Keynote : A New Path for the Coffee Industry (6:15 pm - 6:55 pm)

Keynote  : A New Path for the Coffee Industry (6:15 pm - 6:55 pm)

Daniel Giovanucci

President and Co-Founder of Cosa

Session 1 :Coffee Digitalization (7:05 pm - 7:45 pm)

Session 1 :Coffee Digitalization  (7:05 pm - 7:45 pm)

Dario Ciarlantini

Independant Trainer and Consultant

Session 1 :Coffee Digitalization  (7:05 pm - 7:45 pm)

Antonio Orria

Head of Coffee at Gentleman Baristas

Session 1 :Coffee Digitalization  (7:05 pm - 7:45 pm)

Garrett Oden

Marketing &Content Strategist at Garrett Oden

Session 1 :Coffee Digitalization  (7:05 pm - 7:45 pm)

Julio Guerrera (Moderator)

Social Media & Events Director at Perfect Daily Grind

Session 2: The New Age of Coffee Technology (7:50 pm - 8:30 pm)

Session 2: The New Age of Coffee Technology   (7:50 pm - 8:30 pm)

Tim Sturk

Director of Coffee Education - Cherry Coffee Training

Session 2: The New Age of Coffee Technology   (7:50 pm - 8:30 pm)

Wayne Fowler

Machine Learning Implementer

Session 2: The New Age of Coffee Technology   (7:50 pm - 8:30 pm)

Elisa Criscione (Moderator)

founder of Expressing Origin,organiser of the Digital Coffee Future initiative

Erwin Mierisch

Erwin Mierisch

Head Judge for ACE

Session 3 - Reshaping the Coffee retail and its impact on price volatility (9:00 pm - 9:45 pm)

Session 3 - Reshaping the Coffee retail and its impact on price volatility (9:00 pm - 9:45 pm)

Norman Cescut

Founder & CEO at Desita

Session 3 - Reshaping the Coffee retail and its impact on price volatility (9:00 pm - 9:45 pm)

Sherri Johns

Araku Coffee Mentor

Session 3 - Reshaping the Coffee retail and its impact on price volatility (9:00 pm - 9:45 pm)

Wouter Brunia

SCA Trainer - WB Coffee

Session 3 - Reshaping the Coffee retail and its impact on price volatility (9:00 pm - 9:45 pm)

Tom Mitchell

President at Strategic Coffee Concepts

Session 3 - Reshaping the Coffee retail and its impact on price volatility (9:00 pm - 9:45 pm)

Scott Conary (Moderator)

Alliance for Coffee Excellence

Keynote (7:15 pm - 8:15 pm)

Keynote (7:15 pm - 8:15 pm)

Stuart Ritson

Coffee Consultant, SCA

Session 1: The Economics of Coffee (8:30 pm - 9:10 pm)

 Session 1: The Economics of Coffee  (8:30 pm - 9:10 pm)

Thomas Raad

CEO & Commodities Trade - Raad International Trade

 Session 1: The Economics of Coffee  (8:30 pm - 9:10 pm)

Christopher Saenger

Senior Economist - ICO

 Session 1: The Economics of Coffee  (8:30 pm - 9:10 pm)

Luis Fernando Velez

Owner of Cafe Amor Perfecto

 Session 1: The Economics of Coffee  (8:30 pm - 9:10 pm)

Eric Wright

Founder/Director Community Coffee Rwanda

 Session 1: The Economics of Coffee  (8:30 pm - 9:10 pm)

Allan Botrel (Moderator)

Business Development at Sancoffee

Session 2: Coffee Sustainability (9:15 pm - 9:55 pm)

Session 2: Coffee Sustainability   (9:15 pm - 9:55 pm)

Diana Maria Ayala Gomez

Internationa Business Director at Aygo Colombia

Session 2: Coffee Sustainability   (9:15 pm - 9:55 pm)

Vera Rafael

Board Director of SCA, Strategic Initiatives at Azahar Coffee Company

Session 2: Coffee Sustainability   (9:15 pm - 9:55 pm)

Henrique Cambraia

President of Sancoffee

Session 2: Coffee Sustainability   (9:15 pm - 9:55 pm)

Laura Fornero (Moderator)

Social Media Manager en Perfect Daily Grind

Session 2: Coffee Sustainability   (9:15 pm - 9:55 pm)

Dinis Cunha

International Markets Sales Director – Delta Cafés – Nabeiro Group